Increasing the use of renewable energy is one of the most important actions we as consumers can make to reduce carbon emissions. However, individual renewable energy purchases can be complicated, expensive, and risky. As a result, few consumers choose this option.  

Municipalities can offer their residents an aggregation program that makes renewable energy easily available.  With this approach, the municipality is making a “group purchase” of electricity for the entire community which makes consumer access to renewable energy safe, convenient, and affordable.  In many cases, BOTH cost savings and increased renewable content can be realized simultaneously.  JCP&L continues to deliver electricity through their lines and bills consumers as they have in the past.  The only difference is the source of energy changes from primarily fossil fuels to include a significant percentage of solar and/or wind.  

All eligible members of the community, as well as businesses, can become part of the aggregated renewable energy program, unless the consumer opts-out. Residents have the right to opt-out, easily, for free, and at any time.

In order to implement an energy aggregation program, Long Branch would seek bids from energy providers.  The total amount of energy purchased enables economies of scale which lowers the cost.  To that end, several neighboring towns are joining together to solicit bids in order to get the best pricing. Long Branch has the opportunity to participate and gain the benefits of the larger purchase.  

In addition to voting yes or no, please let us know your thoughts and/or questions on Community Choice Energy Aggregation in the comments below.